One of the easiest ways you can build your business and stand out from the clutter is to create highly memorable promotions.
Virgin Mobile loves to leverage Richard Branson’s passion for adrenaline… and has made November 19th National Fearless Day.
They are actively out there looking for Canada’s most fearless person.
They have tied the promotion in to the message that Virgin customers don’t have to fear high data rates so they can tweet and surf the web fearlessly.
Virgin cites a national survey that revealed 49% of Canadians consider themselves ‘fearless’… and ‘riding a rollercoaster’ was the most commonly reported example of fearless behavior.
They also create a specialty web page just for the contest – of course tied into the fear theme. Virgin’s famously adventurous founder Richard Branson urges Canadians to say “Screw it, let’s do it.”
Their site includes suggestions for fearless activities, polls, quizzes and a link to a Fearless Twitter feed.
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So what?
What does this have to do with you?
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You have to copy/swipe/borrow this idea… that’s what!
If there is one thing I have found in the past 8 years business, it’s that the easiest way to build your sales and create buzz in the marketplace is to…
… CREATE YOUR OWN THEMED PROMOTIONS.
Find a unique or unusual theme you can tie your promotion into and wrap all your marketing materials, sales materials, branding and bundles into the theme.
I have used this with my clients and we have made millions of dollars for them using this model.
You have seen me use it in the past few years with the Wild West Wealth Summit, with my Wild West Christmas Bash, my Vampire promotion, my marketing makeover promotion (how can you ever forget the picture of me in makeup, lipstick and hair clips as my twin daughters gave me a makeover!?).
Theme marketing works incredibly well for every single business out there…
…even Dan Kennedy said at his 2008 Information Marketing Summit that theme-based marketing is the key to standing out from the clutter in the marketplace.
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So… how do you do this?
With the 2010 Cash Flow Calendar program!
http://www.cashflowcalendars.com
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The 2010 edition has just been released and has thousands of ideas and templates you can copy and paste into your own theme marketing events.
==>> Have a look at everything you can swipe from me…
http://www.cashflowcalendars.com
Don’t miss the $5,000 guarantee in place, too.
To your theme marketing success!
Troy White
PS: You will not find a comprehensive package like this anywhere that lays out so many theme marketing ideas for you through the entire year, complete with copy and paste letters you can send to your list almost immediately (all you need to do is fill in a few specifics about your offer, then hit send).
Complete with a $5,000 guarantee.
See for yourself ==>> http://www.cashflowcalendars.com
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